I’m a big fan of Kickstarter and other crowdfunding services, but I think it’s time the internet started to enforce some real-world economics on the idea. Yes, raising a five-figure sum to make potato salad is a great story, but that’s not a sustainable event. Too many people see crowdfunding as an internet-powered money machine. Here are some lessons Kickstarter wannabes have to learn, from a backer’s point of view:
- If you’re making a product, my pledge should allow me to buy that product. Asking me for $50 with the promise that one day, I’ll have the opportunity to give you even more money doesn’t fly.
- Downloads are all well and good, but they will always inherently have less value than a physical item. In money terms, CDs are worth more than mp3s, BluRays are worth more than mp4s, and books are worth more than PDFs. You can run your…
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